Fundamentals of communication, P.R.and leadership

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By Bost University Posted on Mar 2, 2021
In Category - Marketing
Georgios P. Piperopoulos 978-87-403-0484-8 Books at bookboon.com 2013

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As we progress into the second decade of the third millennium, we experience, on a daily basis, that our world is inundated with overwhelming amounts of visual, auditory and written messages. These messages carry a tremendous, perhaps immeasurable amount of meanings, making it almost impossible for many people to receive, understand and use these meanings in a positive way in their daily lives.

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